About Holarae

OUR FOUNDER

Abigael Ackers is the founder and driving force behind the agency. After becoming a first-time mum, Abigael set out to build a business that offered flexibility without compromising on ambition or results. Working from home allowed her to create a company rooted in strong values, clear communication, and a genuine commitment to helping businesses grow online.

With a passion for ethical, transparent SEO, Abigael leads the agency’s strategic direction, ensuring every campaign is built on solid foundations and aligned with real business goals. Her hands-on experience, combined with a collaborative team approach, has helped the company grow from a small start-up into a trusted SEO partner for businesses across the UK.

Abigael remains closely involved in the work we do, championing clarity over jargon and long-term success over quick wins — because great SEO should always be built to last.

OUR MISSION

SEO without the guesswork.

While our roots are personal, our approach is structured, professional, and built to scale.

We believe SEO should never feel confusing or out of reach. That’s why we don’t do “black box” SEO.

Everything we do is clear, purposeful, and explained in plain English. From technical audits and on-page optimisation to content creation and authority building, we’re open about what we’re working on, why it matters, and how it supports your wider business goals.

You’ll always know:

  • What work is being carried out
  • How your SEO strategy is progressing
  • And how your investment is driving results

We see ourselves as an extension of your team, not just an external supplier. 

Communication, collaboration, and clarity are at the heart of how we work.

BUILT FOR LONG-TERM GROWTH

We focus on sustainable SEO strategies that deliver long-term results — not quick fixes that disappear overnight. By building strong technical foundations, targeting the right keywords, and creating content that genuinely adds value, we help businesses grow consistently in competitive search results.

As our agency has grown, so have our systems, our team, and our ambition. What hasn’t changed is our commitment to doing SEO the right way — ethically, transparently, and with real people behind the strategy.

If you’re looking for a UK SEO agency that values clarity, honesty, and long-term success, you’re in the right place.

Ready to get started?